Video
Our favourites from our YouTube channel.
Be careful who you listen to Paid Members Public
This morning I was reminded how important it is to be careful who you listen to online! My good friend @Mike Killen created this amazing parody on YouTube of the sort of “bro marketing” that we will often be targeted with: https://www.youtube.com/watch?v=EEt2I… Promises of
Why you should validate your ideas (and how to do it) Paid Members Public
A few years ago I spent a lot of time and money developing a SaaS social media platform. It did things that the industry leaders of the time didn’t roll out for another 5 years after my product. I was so proud and caught up in the development of
Explain your business to a 5 year old Paid Members Public
“So tell me about your business…” Ever been asked that and responded with a complex 5 minute response? I most certainly have and it made me realise I needed to be very clear about my business so I could articulate it accordingly. I’ve heard people challenge others to explain
5 mistakes to avoid when outsourcing Paid Members Public
We all get to the point where we are overwhelmed with work. With all of the demands on our time we look to outsourcing as the magic solution. We assume we can dump work on someone else and it will magically be done. Unfortunately I found out the hard way
How to attract people to your product or service online Paid Members Public
Are you struggling to attract an audience to your website or to sell your products and services online? Part of the problem may be “footfall” or in internet terms “eyeballs”. Attracting people to your site can be difficult. I share in this live how I build my business through online
Making time for family (In memory of Lesley Minney) Paid Members Public
Two years ago today my mother in law lost her 25 year battle with Cancer. She was so brave and fought for every day that she could spend with her family. From being told aged 40 she would likely die and not see her children growing up, she defied the
How to land your first web design client! Paid Members Public
As a teenager, I knew I wanted to be in business. My world was very small being the small UK town I live in so my game plan was to serve my local community as a web designer. In this live I will share: * how I landed my first customer
Lead generation strategy: Partnerships Paid Members Public
How do you generate good quality leads that are more likely to convert? I’d like to share with you our lead generation strategy along with how and why it works. * We know our target audience * We know where they show up * We know who else serves them * We build
